English information

Lebensmittel Zeitung is the leading trade and business paper of the consumer goods sector in Germany. If you are looking for up-to-date news, analyses and background reports on marketing strategies, product line and sales concepts in German and internati-onal trading and industrial companies, you can find them in LZ often exclusively. The reporting spectrum ranges from food to non-food all the way to IT and logistics. A 59 % subscription rate is an impressive indication of the importance of LZ within the target audience. Our core readers are decision makers: CEOs, managing directors, purchasing, distribution, CM and marketing managers. But also persons responsible for IT and logistics, purchasing executives and independent retailers.

Country Reports

The Country Reports - or LänderReports - in Lebensmittel Zeitung report on a country's, or in Germany's case regions, economic strengths in the form of companies, products, concepts and strategies. They present information and facts, and highlight specialities of a particular region. The Country Reports - or LänderReports - in Lebensmittel Zeitung are used by the listing decision - makers at German grocery retailers' as a source of new ideas and information on products that might have a place in their own stores' ranges. The reader's attention is drawn to those manufacturers who determine the success of a country or region.

They are an ideal platform for manufacturers, either of the regional variety or cooperatives to present their products to a highly competent public.

Discover selected examples of LZ Country Reports.