Privacy Policy

We take the matter of protecting the personal data of our users very seriously and strictly adhere to the relevant provisions of data protection legislation. Similarly, all data collected is protected to the very best of our ability by the technological and organizational measures put in place in our IT security and privacy policies.

This statement provides you with an overview of the measure designed to assure such protection, together with an outline of the type of data collected and the purposes for which this is used.
If you wish to be sent more detailed information, or have questions relating to the use of your data on these internet pages that are not answered in this data protection statement (”Privacy Policy”), please do not hesitate to contact us. You will find our contact data at ImprintI. Automatic data processing on this internet page.

I. Automatic data processing on this internet page

When you access internet pages, the information transferred to us by your browser is automatically stored in our "server log files". This includes:

  • Browsertype/ -version
  • Operating system used
  • Referrer URL (the page last visited)
  • Host name of the computer accessing the site (IP address)
  • Time of the server enquiry

The technology used is such that we are unable to assign such data to specific persons.

II. Services requiring log-in - newsletters, etc.

If you would like to access the (personalized and/or paid content) services offered on the website, we may, in order to provide this service and for billing purposes, require further information from you.

Most notably, this shall include your name, your (valid) email address, and further particulars (address, telephone number, etc.), which enable us to check that you are, for example, the owner of the email address provided, or that the owner thereof agrees to receive the relevant services, in order to be able to supply the desired services and, finally, in order to render accounts and serve invoices in the due manner.

Entry of a valid email address is required in order for us to prevent misuse of registration procedures - in the case of newsletters, for example. We therefore rely on the so-called. "double opt-in" process, in which you are sent, after entering your email address on our websites, a so-called confirm mail to act as authentication of your registration, and as part of which you are, by clicking a corresponding link, required to verify your email address.

The data in question is so-called personal ("person-linked”) data, i.e. data that can be used to establish your identity. As a matter of principle, however, you are able to use our free internet services with-out having to reveal your identity in either full or in part.

Additionally, you may, when signing up/logging in to our services, provide us with further information - going beyond that required for the rendering of the service (such as sector, occupational group, age, etc.) - on a voluntary basis by entering this in the appropriate fields or boxes. Such data is used by us to align services more closely to the needs of users, for product information and advertising purposes, and also for customer relations purposes.

II. Cookies

1. Cookies

In several different places, internet pages use so-called cookies. These are employed to make our service more user-friendly, more effective, and safer. Cookies are little text files deposited on your computer and stored by your browser. You can block the installation of cookies by setting your browser software accordingly; yet we must point out that, in such an event, you may be unable to use the website’s many functions to the fullest extent possible. Cookies do not cause any damage to your computer and do not contain viruses. Cookies are not used by us as a means of storing personal data.

2. Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States.

In case IP-anonymisation is activated on this website, your IP address will be truncated within the area of Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases the whole IP address will be first transfered to a Google server in the USA and truncated there. The IP-anonymisation is active on this website.

Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing them other services relating to website activity and internet usage

The IP-address, that your Browser conveys within the scope of Google Analytics, will not be associated with any other data held by Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

3. Aumago

This website works with Aumago GmbH („Aumago“), Berlin, an audience marketing company.

Aumago uses cookies, which are text files saved in the browser on the user’s computer. The cookie contains anonymous, non-PII (not personally identifiable information) user data, for example the type of website and categories that have been visited and/or the technical device and browser that have been used to visit the website. Aumago uses this information for audience-based online advertising (online behavorial targeting) and markets it to 3rd party advertisers

The cookies are either Aumago cookies or generated by service providers used by Aumago, for example krux digital Inc.

The user can either delete the cookies any time in his browser settings or he can change his cookie preferences on http://www.networkadvertising.org/choices/ or http://www.krux.com/krux_privacy/consumer_choice/.

4. Web bugs in "premium newsletters"

So-called web bugs (also "tracking pixels" or "clear gifs") are applied in certain premium newsletters to count the number of hits on the newsletter in order to prevent misuse/breach of contract and detect license transgressions. This is a 1x1 pixel-sized, invisible graphic is related to the user ID of the respective newsletter subscriber and thus provides insight into the number of hits on the contents of the premium newsletter by the respective user. This so-called "newsletter tracking" is used for the routine reconciliation of the respective services.

5. Chartbeat

Our website furthermore uses the web analysis service "Chartbeat" to optimise the content orientation. Chartbeat, Inc. is located at 826 Broadway, 6th Floor, New York, NY 10003, USA. While visiting the website, Chartbeat raises and evaluates certain usage data, which is transmitted by your browser by way of cookies. In addition, the IP address currently assigned to your computer is transmitted as well as partially a device-specific customer number. This information solely serves to recognise the session and the geo-localisation (up to city level). lebensmittelzeitung.net merely contains statistical, collective data. lebensmittelzeitung.net uses this data for the editorial control of the articles presented on the individual overview pages. For further information, please see https://chartbeat.com/about/ and/or for the topic of data protection, please see https://chartbeat.com/privacy.

IV. Electronic fingerprint

The websites are using a so-called electronic fingerprint at several points. It serves to make our offer more user-friendly, effective and safe. No files are stored on your computer with the fingerprint. Instead, the test number of various individual settings of your browser is transmitted to us. This test number generates a personal fingerprint with us. You can prevent the generation of the fingerprint by deactivating Javascript; however, we would like to point out that you may not be able to utilise all functions of this website in this case. The electronic fingerprint causes no damage to your computer and does not contain any viruses.

V. Data Protection Policy for the usage of the measuring procedure of INFOnline GmbH

Our website uses the measuring procedure ("SZMnG") of INFOnline GmbH (https://www.infonline.de) to determine statistical parameters regarding the usage of our offers. The objective of the range measurement is the statistic - based on a uniform standard procedure - determination of the usage intensity, the number of users of a website and the surfing behaviour, thus receiving comparable values market-wide. For web offers, which are members of the German Audit Bureau of Circulations (Informationsgemeinschaft zur Feststellung der Verbreitung von Werbeträgern e.V.) (IVW – http://www.ivw.eu) or which participate in studies of the Working Group for Online Media Research (Arbeitsgemeinschaft Online-Forschung e.V.) (AGOF - http://www.agof.de), the usage statistics are regularly published by AGOF and the Working Group Media Analysis (Arbeitsgemeinschaft Media-Analyse e.V.) (agma - http://www.agma-mmc.de), as well as the IVW and can be viewed at the respective websites.

1. Data processing

INFOnline GmbH collects and processes data according to the German Data Protection Act. Technical and organisational measures ensure that individual users cannot be identified at any point in time. Data, which possibly refers to a certain, identifiable person, is anonymised at the earliest possible moment.

1.1 Anonymisation of the IP address

In the Internet, each device requires a unique address, the so-called IP address to transmit data. The - at least short-term - storage of the IP address is necessary due to the functionality of the Internet. IP addresses are truncated prior to any processing and are only further processed anonymised. The truncated IP addresses are neither stored nor processed.

1.2 Geo localisation down to the level of federal states / regions

The so-called geo localisation, i.e. the allocation of website hits to the location of the hits exclusively occurs based on the anonymised IP address and only down to the geographical level of the federal states / regions. The thus obtained geographical information does not allow conclusions regarding the specific place of residence of a user under any circumstances.

1.3 Identification number of the device

In order to recognise computer systems, the range measurement alternatively uses a cookie with the ID of "ioam.de", a "Local Storage Object" or an anonymous signature established from various, automatically transmitted information of your browser. The validity of the cookie is limited to 1 year maximum.

1.4 User ID

In order to measure distributed usage (usage of a service from various devices), the user ID can be transmitted as an anonymised test sum to INFOnline upon login, if available.

2. Deletion

The stored usage processes are deleted after 7 months at the latest.

3. Objection

If you do not wish to participate in the measuring, you can object under the following link: http://optout.ioam.de You can find further information regarding data protection in the measuring procedure at the website of INFOnline GmbH (https://www.infonline.de), which operates the measuring procedure, the data protection website AGOF (http://www.agof.de/datenschutz) and the data protection website of IVW (http://www.ivw.eu).

VI. Data collection through social networks

1. Facebook

Our website contains programs (plug-ins) of the social network Facebook. These are exclusively operated by Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA (Facebook). The plug-ins in the context of our internet presence are identified by the Facebook logo or the supplement "Gefällt mir" (like it). When visiting a website of our internet presence containing such a plug-in, your browser establishes a direct connection with the Facebook servers, which - in turn - transmit the content of the plug-in to your browser, which incorporates it in the illustrated website. As a result, the information that you have visited our website is transmitted to Facebook. If you are logged in to Facebook via your personal user account during the visit of our website, Facebook can allocate the website visit to this account. This respective information is transmitted directly to Facebook and stored there through the interaction with plug-ins, e.g. by clicking on "Gefällt mir" (like it) or by entering a comment. If you wish to prevent such data transmission, you have to log out of your Facebook account prior to visiting our website.
Please see the data protection notifications of Facebook (http://de-de.facebook.com/privacy/explanation.php) for the purpose and extent of the data collection and further processing and usage of the data by Facebook as well as your rights in this context and setting options for the protection of your privacy.

2. Twitter

Our website contains programs (plug-ins) of the social network Twitter. These are exclusively operated by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. If you access a Website containing such a plug-in, your browser establishes a direct connection to servers of Twitter. The content of the Plugin is directly transmitted to your browser by Twitter and incorporated into the website. With the incorporation of the plug-ins, Twitter receives the information that you have accessed the respective page of our website. If you are logged into Twitter, Twitter can allocate the visit to your Twitter account. Please see the data protection notifications of Twitter (https://twitter.com/privacy?lang=de) for the purpose and extent of the data collection and further processing and usage of the data by Twitter as well as your rights in this context and setting options for the protection of your privacy.

3. Google+

Our website contains programs (plug-ins) of the social network Google+. These are exclusively operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, California 94043, USA. If you access a Website containing such a plug-in, your browser establishes a direct connection to servers of Google. The content of the plug-in is directly transmitted to your browser by Google and incorporated into the website. With the incorporation of the plug-ins, Google+ receives the information that you have accessed the respective page of our website. If you are logged into Google+, Google+ can allocate the visit to your Google+ account. Please see the data protection notifications (https://developers.google.com/+/web/buttons-policy) of Google+ for the purpose and extent of the data collection and further processing and usage of the data by Google+ as well as your rights in this context and setting options for the protection of your privacy.

4. XING

Our website contains programs (plug-ins) of the social network XING. These are exclusively operated by XING AG, Dammtorstraße 30, 20354 Hamburg. When accessing a website with the XING-Share button, a short-term connection to the servers of XING AG is established via the browser of the user. XING does not store personal data of the user regarding access to this offer. In particular, XING does not store IP addresses. There is also no evaluation of the usage pattern via the usage of cookies in connection with the XING-Share button. Please see the data protection notifications of XING (https://www.xing.com/privacy) for the purpose and extent of the data collection and further processing and usage of the data by XING as well as your rights in this context and setting options for the protection of your privacy.

5. LinkedIn

Our website contains programs (plug-ins) of the social network LinkedIn. These are exclusively operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. If you access a Website containing such a plug-in, your browser establishes a direct connection to servers of LinkedIn. The content of the plug-in is directly transmitted to your browser by LinkedIn and incorporated into the website. With the incorporation of the plug-ins, LinkedIn receives the information that you have accessed the respective page of our website. If you are logged into LinkedIn, LinkedIn can allocate the visit to your LinkedIn account. Please see the data protection notifications of LinkedIn (http://de.linkedin.com/legal/privacy-policy) for the purpose and extent of the data collection and further processing and usage of the data by LinkedIn as well as your rights in this context and setting options for the protection of your privacy.

IV. Revoking the (continued) processing and utilization of data

At any time, you may notify us that you wish to revoke the authorization previously given to us to store your personal data, and to make use thereof to provide the respective services.

Please note that, even in the event of such a revocation notice instructing us to stop using and/or storing data, we reserve the right to continue to use your data to the extent that this may be required for billing purposes.

Moreover, instructions preventing us from making continued use of your data will inevitably mean that you may no longer be able to receive the services (newsletters, etc.) to which you subscribe, and that we shall have to terminate the supply of the services without further delay. As part of this process, your personal data will immediately be deleted and no longer retained in our data records.

VIII. Right to information

At all times, you have the right to be given information about the type and extent of the stored data relating to your person, the origin thereof, the persons receiving such data, and the storage purpose. (Contact data, see below).

IX. Further information

Your trust in the security of our services is something we consider especially important. Accordingly, we shall, at all times, be happy to answer any questions you may have with regard to the processing of your personal data. If you have queries that were not answered in this Privacy Policy statement, or if you would like more detailed information on a specific point, please do not hesitate to email us at datenschutz@dfv.de or to contact us by post.

On request, we shall naturally be happy to answer queries or requests for information and, for your own safety, shall also do so in writing/by post

X. Amendments to and accessibility of data protection provisions

Due to changes and adjustments to the services provided, to new statutory and legal requirements and, in certain instances, to previously undetected gaps or loopholes in existing provisions, it may prove necessary to amend this data protection statement.

You may access and print out this Privacy Policy statement from any page of this internet service by clicking on the Privacy Policy link.

Contact data/data protection officer: datenschutz@dfv.de